CoffeeWine

Brand: CoffeeWine

Category: HoReCa

Project: Logo and Visual Identity Development

Year: 2019

Services: Branding

Services: Брендинг /

Task

To develop branding for a food service venue that combines two formats.

Idea

Coffee and wine are two of humanity’s most iconic beverages,brought together into a single concept at CoffeeWine.

The CoffeeWine format represents two venues in one:
in the morning — a coffee shop with fresh pastries and delicious breakfasts;
in the evening — a restaurant offering refined wines and carefully selected appetizers.

At the core of the identity lies the contrast of the owners’ tastes and the idea of dualism:

a dual typeface, a combination of two colors — burgundy and brown — reflecting wine and coffee, and lighting that changes depending on the time of day.

Result

A stylish brand identity for a venue that appeals both to coffee lovers and wine connoisseurs.